{"id":872,"date":"2006-08-14T16:10:14","date_gmt":"2006-08-14T15:10:14","guid":{"rendered":"http:\/\/www.darrenstraight.com\/blog\/2006\/08\/14\/microsoft-adcenter-to-launch-in-the-uk\/"},"modified":"2006-08-14T16:10:14","modified_gmt":"2006-08-14T15:10:14","slug":"microsoft-adcenter-to-launch-in-the-uk","status":"publish","type":"post","link":"https:\/\/www.darrenstraight.com\/blog\/2006\/08\/14\/microsoft-adcenter-to-launch-in-the-uk\/","title":{"rendered":"Microsoft adCenter to Launch in the U.K."},"content":{"rendered":"

Just got word that Microsoft adCenter is to Launch in the U.K. on Tuesday the 15th of August 2006, here’s the post from the AdCenter Blog<\/a>:<\/p>\n

We’re really excited to announce today that Microsoft adCenter will launch in the U.K. this week!<\/p>\n

For the last couple of months we’ve run a pilot in partnership with a number of U.K. advertisers and it’s been a huge success in stress testing our systems and our people.<\/p>\n

From Tuesday 15th August, Microsoft adCenter will serve 100% of paid search traffic on Microsoft online properties in the U.K., principally MSN Search and Windows Live Search.<\/p>\n

Paid search traffic on MSN Search will stop being delivered by Yahoo\/Overture completely.<\/p>\n

A couple of inspiring quotes for you:<\/p>\n

“We expect Microsoft adCenter to shake up the U.K. search advertising market–people now have a third option from a major online power.\u00a0 We’re giving customers improved audience intelligence, increased conversion rates, and great customer service.”
\nSharon Baylay, General Manager, Microsoft Online Services Group<\/p>\n

“Our trial of Microsoft adCenter has been a great success across a number of campaigns.\u00a0 We’ve seen very good return on investment compared to other search engines. We’ve also enjoyed an outstanding level of customer service, making the process of uploading and running adCenter campaigns very smooth.” Jim Brigden, Managing Director at The Search Works<\/p>\n

If you already have an adCenter account, you can get ready for the launch and take advantage of some initially low CPCs by creating Campaigns\/Orders relevant to a U.K. audience and targeting them under Order Settings to “English United Kingdom.”<\/p>\n

We hope you’re as excited about this announcement as we are!
\nAs ever, we look forward to your feedback on the launch of our 4th adCenter market.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Just got word that Microsoft adCenter is to Launch in the U.K. on Tuesday the 15th of August 2006, here’s the post from the AdCenter Blog: We’re really excited to announce today that Microsoft adCenter will launch in the U.K. this week! For the last couple of months we’ve run a pilot in partnership with a number of U.K. advertisers<\/p>\n

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Continue reading “Microsoft adCenter to Launch in the U.K.”<\/span> <\/i> <\/a> <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-872","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/posts\/872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/comments?post=872"}],"version-history":[{"count":0,"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/posts\/872\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/media?parent=872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/categories?post=872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.darrenstraight.com\/blog\/wp-json\/wp\/v2\/tags?post=872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}